Solutions · By team · Revenue cycle
Every exam you complete, you get paid for.
Coverage and authorization are fixed before the exam, not discovered after the claim.
For CFOs and revenue cycle leads
“We're billing the wrong insurance because they don't inactivate insurances.”
A revenue cycle lead, in their own words
See it work
Walkthrough: from new order to the patient's share collected
Walkthrough · 1:33
What changes
The same team, problems found earlier
Today
- Eligibility checked by phone, or not at all
- Estimates built by hand from dozens of benefit lines
- The patient's share found out after the visit
- Coverage problems found when the claim comes back
With Gravity
- Coverage verified before the patient arrives, with no portal login
- The patient's responsibility estimated in one click
- The patient pays from their phone before the visit
- Coverage gaps flagged when the order is created
How it runs
How radiology revenue cycle work runs: eligibility, estimates and patient payments
One order, from the moment it is created to the patient's share collected. Each step names the part of Gravity that does it.
| Step | What happens | Feature | Done by | Mode |
|---|---|---|---|---|
| 01 | When the order is created, coverage, eligibility and authorization gaps are flagged before the exam. | Financial clearance | Gravity Estimate | Agentic |
| 02 | Eligibility runs on its own on a schedule for orders waiting to start, so coverage is known before anyone has to ask. | Eligibility checks on a schedule | Gravity Estimate | Automated |
| 03 | Coverage is checked, one order at a time or in bulk, with copay, coinsurance, deductible and out-of-pocket remaining by network tier. | Eligibility and benefits checks | Gravity Estimate | |
| 04 | A secondary insurance the patient has that isn't attached to the order is found, on its own. | Secondary insurance finder | Gravity Estimate | Automated |
| 05 | The referring provider on every Medicare order is checked against federal enrollment data, and those not enrolled are tagged so the estimate is flagged for an ABN before the claim is denied. | PECOS check on Medicare orders | Gravity Estimate | Automated |
| 06 | Once coverage is known, the estimate is created and sent to the patient's phone on its own, with no one building it. | Patient estimates on their own | Gravity Estimate | Automated |
| 07 | When staff build an estimate, Gravity suggests the benefit line that fits each exam's service type and network, so it takes one click. | Accurate estimates with AI benefit picks | Gravity Estimate | |
| 08 | The ABN is flagged before the visit and a referring provider not enrolled in PECOS is caught before the claim, so the signature is captured at check-in. | ABN for Medicare and PECOS enrollment check | Gravity Estimate | |
| 09 | The patient gets the estimate on their phone, with their benefits and estimated cost, and no login. | Estimates in Gravity Visit and by text | Gravity Estimate | |
| 10 | The patient pays their estimated share from the phone during pre check-in or from the estimate link. | Payment in Gravity Visit | Gravity Pay | |
| 11 | Anything left is collected at booking or at the desk, from the same screen as the estimate, with a receipt. | Point-of-service collection and card terminal | Gravity Pay | |
| 12 | One running ledger per patient of charges, insurance payments, adjustments and payments, with printable statements. | Patient account and statements | Gravity Pay |
Financial clearance is agentic. Eligibility checks, the secondary insurance finder, the PECOS check and patient estimates run on their own. Your people handle the exceptions.
Gravity today
Trusted by more than 460 imaging centers across the US.
Questions
Questions about the revenue cycle
What does Gravity cover in radiology revenue cycle management?
The work before the exam: coverage and authorization gaps flagged when the order is created, eligibility and benefits checked, the patient's estimate built and sent to their phone, and the patient's share collected at booking, before the visit or at the desk.
How does eligibility verification work?
Coverage is verified before the patient arrives, without calling the payer or logging into a portal. Checks run electronically, one order at a time, in bulk or on a schedule. Eligibility checks on payer portals, for payers without electronic eligibility, are a professional-services offering.
How accurate are the patient estimates?
Gravity builds the estimate from the payer's benefits response, with AI choosing the benefit line that fits each exam, and sends an estimate to human review when setup is missing.
Can patients pay before the visit?
Yes. Patients pay before they arrive, from their phone, with no login.
For CFOs, modeled
$26 of every $100A typical imaging center keeps $5 of every $100 it collects. It spends $26 getting the order, completing the exam and getting paid. Modeled.